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Talent Network vs. Online Social Network
My philosophy on building any type of community and relationships online is simple, “Go where the people are,” which is why I’m an advocate of online social networks like Twitter, Facebook, and LinkedIn to engage a target audience. For the marketing department, recruiter or HR, any interaction online influences your organization’s employment brand with the end goal of developing and establishing a candidate pipeline.
Why Rent Your Talent Community When You Can Buy?
FTC Disclosure: I received compensation for mentioning and reviewing the product listed above as part of one of the services I offer my clients. Regardless, I only recommend products or services I use personally and believe will be good for my readers. I am disclosing this in accordance with the Federal Trade Commissions 16 CFR, Part 255: Guides Concerning the Use of Endorsements and Testimonials in Advertising.
Jessica Miller-Merrell is a HR and Recruiting evangelist committed to demystifying the human capital industry. She's the founder of Blogging4Jobs.com & works with employers to disrupt their workplaces with HR & recruiting strategies and technology. Follow her on Twitter, @jmillermerrell and on Snapchat, @jmillermerrell.