Why Your Company Career Page is the Heart of the Employment Brand
Not too long ago, I wrote about the 9 channels of employment branding. Employment branding is one piece of your overall recruitment strategy. It is the most strategic part of your recruiting plans and activities. Employment branding incorporates traditional marketing strategies and uses them for the purposes of gaining trust, engaging and reaching qualified jobs […]
Google Calendar Trick for Employers During The Busy Hiring Season
It’s the end of January and that means many employers are gearing up for college recruiting. The spring semester is a flurry of excitement and keeps recruiters busy, traveling from one campus to the next. But how will students know when you’ll be at their school? Consider adding an events calendar to your corporate career […]
5 Rules of Social Media to Live By Daily for Professionals
Social Media is here to stay. I have written quite a lot about lately and emphasized the importance of embracing it and not fearing it. There are, or at least there should be, some rules to social media. Some people use it correctly, and some sabotage their careers and ruin their images by using social media. […]
Social Media & Privacy? We Should Just Stop Caring.
Okay- so I know I will be aging myself by saying some of the things I am about to say to you. I want to talk to you about 10 years ago. No, let’s talk 20 years ago. Heck- let’s go back 30 years. Were you alive? Do you remember what life was like? Even […]
Merry Christmas from The HR Czar
Merry Christmas from The HR Czar Here at Performance I Create we have been attempting to share some holiday cheer. I wanted to do something a little different and invite you into the Ryan home and share a few of our holiday traditions. I hope you enjoy this video piece … Happy Holidays and best […]
Pearl Harbor Tweets: Brands Need to Be More Aware, Sensitive
As I trolled through my Twitter feed, I noticed the same tweet from two handles, “Don’t cry because it’s over, smile because it happened.” It’s a quote that many of us love from Dr. Seuss. One account had more than 42,000 followers, the other more than 11,000. What’s the point, you ask? Well, it happened […]
