How Candidates Are Using Mobile in Their Job Search in 2015

Finding a career on a mobile device? Employers and candidates are disconnected Learn more about Potentialpark and their candidate and talent acquisition research by clicking here.  Employers are failing to meet expectations of candidates when it comes to career activities on the mobile. Potentialpark has just released their annual rankings and trends in Online Talent […]

76% of Job Seekers Prefer to Apply Through Career Site

job seekers, job sourcing, career site,

PotentialPark’s latest research demonstrates not only the growing prevalence of mobile devices in job search and information-gathering activities, but also the increasing importance of targeted guidance and advice for job seekers at the early stages of their career. Today’s generation continues to demonstrate the need for career guidance and access to highly personalized information about […]

Improve the Candidate Experience by Fixing the Message, Not the Website

Improve the Candidate Experience by Fixing the Message, Not the Website What is good employer branding online? For most companies, these two don’t go together well: employer branding, and online. When we test companies’ career websites with candidates, maybe one out of ten websites provokes a reaction like “now I know why I should work […]